When most founders hear “brand,” their mind jumps to logos, colors, and fonts. But in the early days of a startup, design polish doesn’t attract customers, partners, or investors. A strong narrative ...

Years ago, I came up with a four-sticky-note business plan that has helped me launch and scale multiple companies. The first sticky note is “Story”—having clarity around your purpose, the problem you ...

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Welcome to a new edition of ETtech Unwrapped — our weekend newsletter packed with the most important stories this week. Let's take a look. Top Stories This Week 125339909 Sumer Juneja, managing ...

Startup wisdom is a new TNW series offering practical lessons from experts who’ve helped build great companies. This week, Lize Hong, the founder of strategic communications firm Venture Vox, shares ...

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You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Kwan Wei Kevin Tan Every time Kwan Wei Kevin Tan publishes a story, you’ll get an alert ...